Gucci’s documentary boost

Gucci announces Spotlighting Women Documentary Award

In some fashion and film news of a different kind, luxury label Gucci and its parent company PPR’s Corporate Foundation for Women’s Dignity & Rights have this week announced a new documentary award.

Gucci already supports the documentary genre with its Gucci Tribeca Documentary Fund, now in its fourth year, in association with New York’s Tribeca Film Institute.

The new award—called the Spotlighting Women Documentary Award—will offer a US$50,000 prize pool to a minimum of two film projects annually that “illuminate the courage, compassion, extraordinary strength of character, and contributions of women from around the world.” (The GTDF currently receives US$100,000 annually, awarded to a minimum of four films.)

In a statement this week, PPR’s chairman and CEO (and husband of Salma Hayek) François-Henri Pinault said: “I’m very pleased that the PPR Foundation has partnered with the renowned Tribeca Film Institute. This award dedicated to films about women is a wonderful opportunity to raise awareness about women’s issues such as violence, rights, and empowerment to a large audience.”

Images: Gucci Fall 2011/12

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  1. […] in filmmaking, with the winner announced at the 68th Venice Film Festival. This heralds another film initiative by the fashion […]

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