Gatsby, meet Tiffany

The Great Gatsby
Costume design by Catherine Martin

Now here’s a match made in celluloid heaven. The latest news from the Baz Luhrmann remake of The Great Gatsby has come not from the Sydney set, but the New York HQ of Tiffany & Co, which has announced its collaboration on the film.

The luxury New York jewellery house will partner with Warner Bros. Pictures and Bazmark to create a number of fine jewellery pieces for the film’s lead characters. In particular, they will draw on their archives of Art Deco pieces in  platinum and diamond, and also pearls, no doubt featuring in flapper-worthy strands.

“This collaboration is a natural for us,” said Jon King, executive vice president of Tiffany & Co. “Tiffany is America’s premier jewelleer. Our archives contain spectacular jewels from the 1920s that are the basis of the one-of-a-kind designs we have created for this iconic American story.”

Adds costume designer Catherine Martin: “Tiffany & Co seemed the perfect fit for the jewelry of The Great Gatsby not only because F. Scott Fitzgerald himself was a customer but also because Louis Comfort Tiffany, the brand’s first design director, mixed in the actual Long Island circles described in the novel. The Tiffany & Co archives have proven to be an invaluable resource in looking back at this Golden Era of affluence and fine jewellery and the continuing tradition of excellence and exquisite craftsmanship has allowed us to both create and recreate pieces that we hope will do justice to this extraordinary novel.”

Tiffany & Co will also supply china and sterling silver flatware for Jay Gatsby’s home in the film.

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